Dr Joan Barnard is the author and publisher of ‘The Code in Practice’, a practical guide to the ABPI Code for Head Office staff, and ‘The Code in the Field’,a guide to the ABPI Code for Medical Representatives. Both books are now in their third editions and are used widely throughout the pharmaceutical industry. Joan joined the pharmaceutical industry in 1980 and held various positions in clinical research and medical affairs, both in the UK and internationally, including 5 years as a UK Medical Director. She was a member of the ABPI Code of Practice Appeal Board for 4 years. Joan set up her medical consultancy in 1994, specialising in the regulation of promotional activity, particularly in relation to the ABPI Code of Practice. She runs regular workshops on the code and provides guidance to a broad range of companies on interpretation and implementation of the code. She is registered with the PMCPA as a conciliator.
Dr Joan Barnard is the author and publisher of ‘The Code in Practice’, a practical guide to the ABPI Code for Head Office staff, and ‘The Code in the Field’,a guide to the ABPI Code for Medical Representatives. Both books are now in their third editions and are used widely throughout the pharmaceutical industry. Joan joined the pharmaceutical industry in 1980 and held various positions in clinical research and medical affairs, both in the UK and internationally, including 5 years as a UK Medical Director. She was a member of the ABPI Code of Practice Appeal Board for 4 years. Joan set up her medical consultancy in 1994, specialising in the regulation of promotional activity, particularly in relation to the ABPI Code of Practice. She runs regular workshops on the code and provides guidance to a broad range of companies on interpretation and implementation of the code. She is registered with the PMCPA as a conciliator.
